Creating a life of your dreams

  • iOS
  • New feature

Problem: As pinners collect images for inspiration, their boards become an expanding grid of more coaches, chairs, rugs, and lamps. The very reason they started the board gets lost. And so is the ability to see how it will all come together.

Solution: Vision Board is a new template for building the home, vacation, or the life of your dream. Pinners can drag and drop images from their boards and organize them into one vision. Once the Vision Board is complete, we create an interactive shopping list of the products on the board, featuring the estimated price, alternatives from the range of budgets, and where to buy them.

Impact: This is a hackathon project won an award.

My role: Product designer in collaboration with Product Designer, Creative Director, and Content Designer.

More on Process More on Final Design


"I'm decorating my new house. I pin so many things that I like. But what do I do with them? How do I put it all together?"Pinner

Turning inspiration into reality

Pinterest mission is to inspire people to create the life of their dream. But we often hear that pinners don't know what to do with all the images they've saved. We knew there was room for providing more tools to help them bring their inspirations to life. Our team brainstormed ways we could solve that problem. We came up with the concept of allowing pinners to collage different pinned images into a vision board and decided to test it with users.

We've learned that pinners were generally excited about the idea. But there was still a disconnect between creating inspiration and bringing it to life. Pinners weren't sure how and where they could buy all the things included in their vision. We realized that a shopping list that guides them to online stores would help to solve that problem.

desktop application
two type of jobs

Displaying shopping list

We've explored different concepts for displaying the shopping list. Concept 1 was designed to look like a standard shopping list. It wasn't as visually attractive as the other two concepts, but it offered a quick and easy way to track the progress, view items, and see the total price. Concept 2 offered a more visual representation of the list. It did not take up too much vertical space, making it easy to access the rest of the sections. However, horizontal scroll made it challenging to see all the items on the list. Concept 3 displayed items in the format of the masonry grid. It took up a lot of vertical space, which drew a lot of attention to the list. However, the list could get long, making it challenging to access the rest of the sections below.

MVP Designs

  • desktop application
  • desktop application

More information about this project coming soon.